“We had only nine used cars and a single string of outside lights,” recalls Mr. Brown who worked long hours building up his business. “Every time we sold an automobile in those days,” he says, “We used to have to rush out and buy another one to maintain a variety for the customers.” Later he formed a limited company under the name Gus Brown Motors.

In 1968, Gus acquired the General Motors dealership and opened up at 300 Dundas St. E. Whitby with 23 employees.

Today Gus Brown Pontiac Buick GMC employs over 100 full and part-time employees committed to service excellence. “The industry today is much more specialized than in the past” says Gus. “The ongoing training and specialization are integral in today’s dynamic environment and we are up to the challenge. We use state of the art training facilities for all of our departments. The training coupled with our online, web enabled systems provide us with real-time access to General Motors, the dealer network and all of our suppliers.”

This specialized service has led to improved customer satisfaction, something in which Gus and his team believe very strongly. “It is important that people feel comfortable,” he says. “We are dedicated to serving our customers. We must be doing something right, because our customers keep coming back.”

Achievements include 18 time winner (most recently in 2006) of the General Motors Triple Crown award, 3 time winner of the Jack Smith award given to the top 10 Canadian Dealers, the Reader’s Choice award as well as the Oshawa Business Excellence Award. Gus Brown Pontiac Buick GMC was the first car dealership to launch the Durham Region Health Department’s Smoke Free Car Campaign and is also one of the United Way’s largest contributors. Gus Brown is also very active in supporting the Heroes of Hope Campaign for the new Durham Region Cancer Center.

It is this commitment to excellence that has helped the dealership become the #1 GM dealership in the Durham Region for retail sales.

The GM Triple Crown Award reflects outstanding achievement and commitment to the highest standards of excellence in areas such as customer satisfaction in sales and service and sales volume. Thanks to our outstanding sales and service staff, Gus Brown has received this award 18 times!

Recognized as the #1 GM dealership in Canada for positive impact on Customer Satisfaction as well as the #1 Volume dealership for new vehicle retail sales 2 years running!

Gus Brown has also been honored with the newly formed Jack Smith Award. This award is given to the Top Ten dealers in Canada

Multiple winner of the Durham Business Times Readers Choice Award for Top Business in the Automotive Sector

Winner of the Oshawa This Week Readers Choice Award

At Gus Brown, we continue to show our team and community spirit in many areas. One example is on the football field. General Sales Manager, Scott Westley, for the past two years has been coaching the football team first at Anderson High School and then Donald A. Wilson. His efforts have resulted in the junior team making it to the semi-finals in their first season at D.A Wilson. Scott was able to integrate himself in the community with the co-operation of everyone at Gus Brown.

The dealership raised $70,000.00 in the 11th Annual Gus Brown Golf Tournament. Over the past couple years approximately $200,000.00 has been raised in support of the new Cancer Centre currently being built at the Oshawa General Hospital.

Supported the Oshawa Community Health Centre provide free programs & services to Oshawa residents

Supports the Durham Regional Police Toy Drive

Contributed to the Rotary Club of Whitby Hole In One Challenge raising funds toward the construction of the Whitby Public Library